Honda has introduced a series of aesthetic and functional upgrades for the 2027 ZR-V in Japan, signaling a move to give owners more control over their vehicle’s visual identity. Most notably, the manufacturer is offering a way for customers to “undo” the bold design language of the standard model through a comprehensive official accessories catalog.
Redesigning the Face of the ZR-V
The standard 2027 ZR-V features a prominent, vertical-slat grille that defines its aggressive stance. However, for those who prefer a more understated look, Honda Access has released the “Premium Style” bodykit.
This kit fundamentally changes the vehicle’s front profile by replacing the “toothy” vertical grille with a cleaner, horizontal layout. Key elements of this aesthetic overhaul include:
– A Dusk Gray Metallic trim strip set against a Berlina Black background.
– An aluminum-style finish on the splitter, side skirts, and rear diffuser.
– Optional Berlina Black inserts for the front bumper and tailgate garnish.
– A matching roof spoiler to complete the streamlined silhouette.
This shift in design moves the ZR-V away from its aggressive current look and closer to the more restrained, sophisticated styling seen in previous-generation CR-V models.
Enhancing Stance and Utility
Beyond mere aesthetics, Honda is offering hardware upgrades that affect both the vehicle’s presence and its practical utility. To improve the SUV’s road presence, a set of 19-inch Gunpowder Black alloy wheels is available, providing a more “planted” and stable appearance.
For the new Cross Touring trim—which adopts design cues from the US-spec HR-V—Honda is offering rugged door moldings. These are specifically designed to complement the trim’s unique side skirts, which function similarly to side steps, leaning into a more adventurous, off-road-inspired aesthetic.
A Deep Catalog of Personalization
The accessories list extends far beyond the exterior, allowing owners to customize the cabin environment and technological capabilities:
Interior and Technology
- Ambient Lighting: Extensive illumination options for the footwells, cupholders, center console, and even the inside of the tailgate.
- Tech Upgrades: An 11.4-inch Gathers Honda navigation system and an eight-speaker audio upgrade.
- Practicality: Waterproof seat covers, pet-friendly accessories, and specialized floor mats/luggage trays.
Performance and Detail
- Mechanical Tuning: The Yamaha Performance Damper Set stands out as the only significant “under-the-skin” upgrade, aimed at improving ride quality.
- Small Details: Blacked-out emblems, bi-color LED fog lights (white and yellow), and various protective covers for mirrors and door handles.
Pricing Overview
Customization comes at a premium, with costs scaling based on the level of modification.
| Component | Approximate Price (USD) |
|---|---|
| Premium Style Bodykit | ~$1,600 |
| 19-inch Gunpowder Black Wheels | ~$1,500 |
| 11.4-inch Navigation System | ~$2,100 |
| Yamaha Performance Damper Set | ~$900 |
| Bi-color LED Fog Lights | ~$500 |
This move by Honda highlights a growing trend in the automotive industry where manufacturers provide “modular” styling options, allowing a single model to serve both aggressive enthusiasts and those seeking a more conservative, premium look.
Conclusion
By offering official kits to modify its own design, Honda is empowering ZR-V owners to bridge the gap between different styling preferences. This strategy allows the ZR-V to remain a versatile platform that can be tailored to suit either rugged adventure or urban sophistication.
